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TL;DR

We simulated existing positions across Creators, Stakers, and Promoters: over 95% will earn more each month under V1.1 than under the current economy. The new 4:1 pATTN to ATTN ratio is fully balanced by 100% unlocked profits — what you earn, you can withdraw. No ranking system, no locked portions. Simpler, fairer, and built to attract more stakers and more external liquidity — which benefits everyone already in the system.

The Long Version

When we launched the ATTN economy, we were trying to solve something that sounds simple but isn’t: how do you let people decide what matters — without a platform deciding for them? The first version established the mechanisms that make this possible — the bonding curve, the creator fee, the staking signal. A lot of it worked. But running a live economy teaches you things no whitepaper can. After watching it in action, listening carefully to the community, and being honest about what we understood better now, we evolved it. This is Economy V1.1. The bones are the same. The tuning is better. The core insight driving this iteration: staking is a signal of belief, not a bet against other people. The economy should be a positive-sum game — where your gain doesn’t come at someone else’s expense, but from the real attention and external value that flows into the system. It’s an opportunity-gain model, not a zero-sum one. V1.1 is built around that principle more completely than V1.0 was.

What We Learned From V1.0

V1.0 was a bold first step. It established the primitives that hold up — and still do. But three things became clearer over time. Staking felt riskier than it needed to be. When you staked 1,000 pATTN, only 700 backed your position. 250 went to the revenue pool, 50 to the creator. You started 30% underwater. For early adopters willing to explore, that was fine. For the broader community we want to reach, it created unnecessary friction. Staking should feel like conviction, not risk capital. The revenue pool was internally funded. In V1, stakers funded each other’s rewards. That works in a growing system with constant new entrants. But it creates a structural dependency — someone always has to come after you for the math to work. Revenue should come from outside the system — from advertisers, licensors, and the broader attention economy — not from redistributing what stakers put in. The math was hard to follow. The pATTN to ATTN ratio was 1:1, but 95% of balances were locked. The withdrawal system depended on rank, constructiveness scores, and different percentages for different earning types. Technically sound. But if the community can’t understand when and how they can access their own earnings, that’s on us to fix. V1.1 addresses all three. Here’s how.

What Changed

1. Your Stake Is Now 99% Protected

You stake 100 pATTN. 99 stays yours. 1 goes to the creator. That’s it.
The revenue pool no longer takes a cut from stakers. Staking is a signal of belief in a memory. The economics should match that.
V1.0V1.1
Principal (yours)70%99%
Revenue pool25%0%
Creator fee5%1%

2. Revenue Comes From Injections, Not From Other Stakers

In V1.1, the revenue pool is funded by injections — value entering the system from outside. The platform regularly injects between 2.5% and 7.5% of total stakes into the memory ecosystem. As the economy grows, advertisers and licensors take over a larger share of that role, paying to associate with high-attention memories.
V1.0V1.1
Revenue pool funded byOther stakers and InjectionsOnly Injections
Creator fee from injections5%10%
Platform injection rate2.5%–7.5% of stakes2.5%–7.5% of stakes
Nobody’s return depends on the next person staking. The value flows in from the attention economy itself.

3. Creators Keep Everything They Earn

No monthly caps. No withdrawal limits on earnings. If your memory earned it, it’s yours.
Fully, without formulas.
V1.0V1.1
Creator fee from stakes5%1%
Creator fee from injections5%10%
Monthly withdrawal limit5% of earnings100% — no limits

4. Promoters: From 10% to 30%

The promoter cut — paid by the platform, not deducted from creators or stakers — grows from 10% to 30% of creator earnings. The people who grow the network should meaningfully share in what it produces.
V1.0V1.1
Promoter cut10% of creator earnings30% of creator earnings
Paid byPlatformPlatform
Withdrawal limitRank-based capNo cap

5. A New pATTN to ATTN Ratio: 4:1 — and Full Transparency

In V1.0, the ratio was 1:1 — but 95% of pATTN was locked. So 1,000 pATTN in your balance meant roughly 50 ATTN accessible. The number looked large. The reality was much smaller. In V1.1, the ratio is 4:1 — but 100% of earned pATTN is withdrawable. So 1,000 earned pATTN means 250 ATTN accessible.
V1.0V1.1
Conversion ratio1 pATTN = 1 ATTN4 pATTN = 1 ATTN
Withdrawal lock95% locked0% locked (on earned pATTN)
1,000 earned pATTN → accessible ATTN~50 ATTN250 ATTN
The actual liquidity is better. And what you see in your balance now reflects what you can actually use. This also eliminates points inflation — a 1:1 ratio with most of the supply locked was creating system pressure that 4:1 with full earned liquidity resolves cleanly.

6. A New Off-Ramp Fee — Rewarding Long-Term Conviction

We’re introducing a time-based fee on redemptions.
The longer you hold your stake, the lower your exit cost.
Holding periodOff-ramp fee
0–2 days5%
2–7 days2.5%
7+ days0.5%
All fees are reinjected directly into the top TVL memories — the memories the community has committed the most attention to. This shifts value from short-term exits toward long-term believers, and from rapid cross-staking toward genuine curation. If you’re staking on something you believe in, a week is nothing. If you’re cross-staking rapidly to extract short-term gains, this fee makes that less profitable. The system rewards conviction — the bonding curve does that by design, and the off-ramp fee reinforces it.

7. One Simple Withdrawal Rule

Old system: rank tiers, constructiveness factors, different percentages for different earning types. New system: If you earned it or bought it, it’s yours. If you received it for free, it stays in the system. Airdrops, registration bonuses, daily rewards — these are designed to help you participate, not to be immediately converted. Everything earned through creating, staking, or promoting is withdrawable once every 30 days. No formulas. No rank calculations. One rule.

Full Comparison: V1.0 vs V1.1

V1.0V1.1
Stake protection70%99%
Revenue pool funded byOther stakers (25% of each stake)Injections (90% of each injection)
Creator fee from stakes5%1%
Creator fee from injections5%10%
Creator withdrawal limit5% of earnings per month100% — no limits
Promoter cut10% of creator earnings30% of creator earnings
Promoter withdrawal limitRank-based cap100% — no limits
pATTN to ATTN ratio1:1 (95% locked)4:1 (100% of earned unlocked)
Off-ramp feeNone5% → 2.5% → 0.5% (time-based)
Fee revenue destinationN/AReinjected into top TVL memories
Withdrawal ruleRank-based, multi-factorEarned/bought = yours. Free = restricted
Bonding curveSameSame
Platform injection rate2.5%–7.5% of stakes

The Bonding Curve: How Early Stakers Earn More

The bonding curve hasn’t changed. It’s one of the core mechanics that makes this economy work — and it’s worth understanding clearly.

The Formula

P(v) = 0.10 + 0.005 × v^0.6
Where:
  • P(v) is the price per belief token at a given TVL
  • 0.10 is the floor price — every memory starts here
  • 0.005 is the curve coefficient
  • v is the current TVL (principal + revenue reserves)
  • 0.6 is the sublinear exponent — the key to everything

Price Behavior

TVL (pATTN)Price per token
00.10 pATTN
1,0000.42 pATTN
5,0000.93 pATTN
10,0001.36 pATTN
20,0002.00 pATTN
30,0002.53 pATTN
50,0003.40 pATTN
100,0005.10 pATTN
250,0008.76 pATTN

What the Sublinear Exponent Means

Because β = 0.6 (less than 1), price grows slower than TVL. Each new stake buys fewer tokens than the one before it. This means:
  • Early stakers get more tokens per pATTN — their ownership share is larger
  • Late stakers get fewer tokens — their ownership share is smaller
  • When injections arrive, they’re distributed proportionally to token ownership — so early stakers receive more
This is the opposite of how the web works. PageRank rewards content that’s already authoritative. The bonding curve rewards the people who identified something important before everyone else did. It’s also manipulation-resistant. Inflating a memory’s value from 10,000 to 100,000 pATTN costs dramatically more than inflating it from 0 to 10,000.

Bonding Curve Simulation: Three Stakers, One Injection

Three users each stake 10,000 pATTN into the same memory, one after another. Then a 100,000 pATTN injection arrives. Same stake. Very different outcomes. Token Minting
User 1 (first)User 2 (second)User 3 (third)
TVL range when staking0 → 10,00010,000 → 20,00020,000 → 30,000
Avg price per token0.71 pATTN1.67 pATTN2.26 pATTN
Tokens minted14,1555,9764,420
Ownership share57.7%24.3%18.0%
All three staked the same amount. But User 1 owns nearly 3× more of the memory than User 3 — because they came in when the price was low. Injection Distribution 100,000 pATTN injection arrives. 90,000 pATTN goes to the revenue pool. 10,000 pATTN goes to the creator.
User 1User 2User 3
Ownership share57.7%24.3%18.0%
Injection share51,890 pATTN21,907 pATTN16,203 pATTN
Principal9,900 pATTN9,900 pATTN9,900 pATTN
Total position61,790 pATTN31,807 pATTN26,103 pATTN
Net profit+51,790 pATTN+21,807 pATTN+16,103 pATTN
Same stake. Same memory. User 1 walks away with more than double what User 3 gets — not because they took it from anyone, but because they recognized the memory’s value first. This is the discovery incentive. It’s what makes the system reward genuine curation over passive participation.

Three Simulations: V1.0 vs V1.1

Same memory across all three roles. A protest in Milan, captured by a local creator. The memory accumulates 250,000 pATTN total TVL. Platform injection: 7.5% of TVL = 18,750 pATTN total. For the staker simulation, we use a mid-stage staker — someone who discovers the memory after it has already gained traction, entering at TVL = 80,000 pATTN. This is the realistic case for most participants: not the first in, not the last. As the chart above shows, in V1.0 this staker is already past the breakeven point. In V1.1, they’re still in profit. At entry TVL of 80,000, the staker’s token ownership is 3.33% of the memory — reflecting the higher token price they paid relative to early entrants.

Simulation 1: The Staker

V1.0
  • Principal protected: 7,000 pATTN (70%)
  • Entry cost: −3,000 pATTN
  • Revenue pool share (3.33% of 62,500 pATTN): +2,079 pATTN
  • Final position: 9,079 pATTN
  • Net P&L: −921 pATTN (−9.2%)
V1.1
  • Principal protected: 9,900 pATTN (99%)
  • Entry cost: −100 pATTN
  • Injection revenue share (3.33% of 16,875 pATTN): +562 pATTN
  • Final position: 10,462 pATTN
  • Net P&L: +462 pATTN (+4.6%)
V1V1.1
Principal protected7,000 pATTN9,900 pATTN
Entry cost−3,000 pATTN−100 pATTN
Revenue sourceOther stakers and injectionsExternal injections
Staker ownership3.33%3.33%
Revenue returned2,079 pATTN562 pATTN
Final position9,079 pATTN10,409 pATTN
Net P&L−921 pATTN (−9.2%)+409 pATTN (+4.1%)
Screenshot 2026 03 20 At 14 21 51


In V1.0, a mid-stage staker on a memory that reached 250,000 TVL still loses money. Their revenue share is too small to recover the 30% entry cost — because by the time they staked, too many tokens had already been minted ahead of them. In V1.1, the same staker is in profit. The entry cost is 1%, and the revenue comes from outside. Under V1.0 mechanics, approximately 84% of all stakers exit at a loss — only those who entered in the first 16% of TVL growth break even. V1.1 inverts that: every staker profits, regardless of when they joined.

Simulation 2: The Creator

V1.0
  • From stakes (5% of 250,000): 12,500 pATTN
  • From injections (5% of 18,750): 938 pATTN
  • Total earned: 13,438 pATTN
  • Withdrawable this month (5% cap): 672 pATTN = 672 ATTN
V1.1
  • From stakes (1% of 250,000): 2,500 pATTN
  • From injections (10% of 18,750): 1,875 pATTN
  • Total earned: 4,375 pATTN — all withdrawable immediately
  • Withdrawable ATTN (4:1): 1,094 ATTN
V1.0V1.1
From stakes12,500 pATTN2,500 pATTN
From injections938 pATTN1,875 pATTN
Total earned13,438 pATTN4,375 pATTN
Withdrawable ATTN this month672 ATTN1,094 ATTN
Lower gross pATTN. More real ATTN. Nothing locked.

Simulation 3: The Promoter

Marco brought Sarah (the creator above) to the platform. The promoter cut is paid by the platform — not deducted from creators or stakers. V1.0
  • Sarah earned 13,438 pATTN
  • Marco earns 10% = 1,344 pATTN
  • Rank-based withdrawal (~5%): **~67 pATTN **
  • Locked: ~1,277 pATTN
V1.1
  • Sarah earned 4,375 pATTN
  • Marco earns 30% = 1,312 pATTN — all withdrawable immediately
V1V1.1
Promoter cut10%30%
Promoter earned1,344 pATTN1,312 pATTN
Withdrawable ATTN~67 ATTN328 ATTN
Locked~1,277 pATTN0
Nearly identical gross earnings. Nearly 5× more accessible ATTN. Zero locked.

Does It Pay to Stake Later?

Short answer: yes —** just less than staking early**. The chart below shows staker profit as a function of entry TVL, for a 10,000 pATTN stake in a memory that reaches 250,000 TVL with 7.5% platform injections.
Entry TVLOwnershipProfit (pATTN)Withdrawable ATTN
021.74%+3,5683,375
5,00011.81%+1,8942,959
10,0009.21%+1,4542,849
20,0006.81%+1,0492,749
30,0005.59%+8442,698
50,0004.29%+6252,643
75,0003.45%+4822,607
100,0002.94%+3962,586
150,0002.33%+2942,561
200,0001.98%+2342,546
240,0001.78%+2002,537
Every entry point is profitable. The earlier you stake, the more you earn — because you get more tokens per pATTN, and more tokens means a larger share of every injection. But even staking at 240,000 TVL on a memory heading to 250,000 still returns a profit. The system rewards discovery. It doesn’t punish latecomers.

The Pattern Across All Three

In every case, gross pATTN numbers are lower in V1.1. That’s intentional — and it’s honest. The large numbers in V1.0 were mostly locked, mostly dependent on new entrants, and subject to formulas that were hard to follow. V1.1 is smaller numbers that mean something. The staker is in profit without taking from anyone. The creator accesses more real ATTN. The promoter gets nearly 5× more accessible ATTN despite a lower gross number. This is what a positive-sum game looks like in practice. Not everyone winning on paper. Everyone winning on what they can actually use.

Why We Did This

We’re not building a trading platform.
We’re building infrastructure for how attention and memory get valued in the world.
V1.0 asked stakers to take on real risk to signal belief. V1.1 brings that risk down to near zero while keeping the signal meaningful — because the off-ramp fee and the bonding curve still reward long-term conviction over short-term extraction. The direction is clear: an economy where participating feels like an opportunity, not a gamble. Where the value of staking early on something that matters is the upside you gain — not the money you take from whoever comes next. We’ll keep evolving. This is V1.1, not the final version. But the foundation is now closer to what we always intended it to be. Economy V1.1 goes live on March 23rd.
Jonathan, Patrick and Matteo,
Co-founders, Collective Memory