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1. Introduction

The ATTN token is the native currency of the Collective Memory Protocol - a decentralized social and economic layer where users create and curate Memories (time-stamped, geo-anchored content). ATTN powers staking, governance, incentives, and monetization across the ecosystem.

2. Token Overview

Name: Attention Token (ATTN)
Standard: ERC-20 (Base)
Address: 0x032a7252B4932c44bdE89AEE6275744376a96BFF
Total Supply: 1,000,000,000 ATTN
Initial Price: 1 ATTN = 0.01 USDC
Decimals: 6

3. Token Utility

ATTN is designed to capture and monetize attention within the Collective Memory ecosystem.

Core utilities:
  • Signaling Importance: Users stake ATTN into Memories, signaling importance and receiving Memory Tokens.
  • Creator Rewards: Creators earn ATTN from Memory staking and direct tips.
  • Revenue Distribution: ATTN funds Memory revenue pots, rewarding stakers.
  • Advertising Boosts: Brands inject ATTN into Memories to reach audiences.
  • Governance (future): Token holders will participate in protocol upgrades and treasury allocations.
  • Data Licensing (future): ATTN is the medium of exchange for accessing the Reality Graph (decentralized, verified dataset).

4. Token Allocation

CategoryShareAmountCliffVesting ScheduleInitial Unlock
Company10%100,000,0001 yr3 yrs linear0%
Team10%100,000,0001 yr3 yrs linear0%
Backers25%250,000,0001 yr2 yrs linear0%
Initial Liquidity10%100,000,0000100%
Grants10%100,000,000010 yrs inverse sigmoid20%
Incentives35%350,000,000010 yrs inverse sigmoid20%

5. Emission Schedule

  • Inflationary Supply: Ongoing emissions offset by ATTN locking in Memories.
  • Daily Airdrops: 300,000 ATTN/day to curated Memories (decays annually).
  • Event Rewards:
    • Memory of the Day: 50,000 ATTN
    • Memory of the Week: 100,000 ATTN
    • Memory of the Month: 250,000 ATTN
    • Memory of the Year: 10,000,000 ATTN

6. Staking & Redemption Mechanics

When staking into a Memory:
  • 70% → Principal Pot (redeemable on exit)
  • 25% → Revenue Pot (shared among Memory Token holders)
  • 5% → Creator Pot (direct reward; staker also receives creator tokens)
Upon redemption:
  • User retrieves their 70% principal
  • Plus pro-rata share of the Revenue Pot
  • Memory Tokens are burned

7. Protocol Revenue Model

Core Fees
  • 0.1% on staking
  • 0.25% on redemption
  • 0.5% on creator withdrawals

Liquidity Pools
  • 0.3% fee on AMM swaps (ATTN, Memory Tokens, USDC)

Extended Revenue Streams
  • Advertising Integration – ATTN injections by brands
  • Reality Graph Licensing – access to anonymized/aggregated Memories
  • On-Chain AI Fee Sharing – protocol-to-protocol revenue with AI systems
  • Private Graphs – enterprise deployments (supply chain, events, analytics)

8. Governance

  • Current: Protocol-controlled via company’s multisig.
  • Future: ATTN holders will vote on treasury spending, grant allocations, fee parameters, and protocol upgrades.

9. Demand Drivers & Token Sinks

Demand Drivers:
  • Staking into Memories (visibility + ownership)
  • Creator incentives
  • Advertising spend
  • AI/data licensing demand
Sinks / Locks:
  • ATTN staked into Memories (locked until redemption)
  • Publishing fees (spam deterrence, refunded if Memory gains traction)

10. Composability

  • ERC-20 ATTN: Standard fungible token.
  • ERC-4626 Memory Vaults: Each Memory functions as a tokenized vault with shares.
  • Composable Memories: Memories can be backed by other Memories’ tokens → meta-narratives, ETFs, or recursive curation.
  • Inter-Memory Liquidity: Memory tokens trade via AMMs, creating narrative-driven price signals.

11. Market & Liquidity Strategy

Initial Liquidity (10%) allocated for CEX/DEX pools. ATTN <> USDC (on Base)
  • Address: 0xf90bd5415e8c812cb9a2015598193dcb11833d7c
  • 45M ATTN tokens
  • Min price: 0.01 USDC
  • Max price: 0.05 USDC
  • Liquidity locked until 1st January 2026 
ATTN <> ETH (on Base)
  • Address: 0x53D8288cE9CbcB97FFfaCFD710c866F721a2394b
  • 55M ATTN tokens
  • Min price: 0.00000352238 ETH
  • Max price: 0.00034 ETH
  • Liquidity locked until 1st January 2027 
  • Protocol incentivizes LPs via ATTN rewards.
  • Goal: ensure seamless swaps between ATTN ↔ USDC and ATTN ↔ Memory Tokens.

12. Risk Disclosures

  • Smart Contract Risk: Bugs or exploits in staking/redemption contracts.
  • Market Risk: Token price volatility and liquidity risks.
  • Concentration Risk: Early backers/treasury may hold large shares.
  • Regulatory Risk: Token classification subject to jurisdictional laws.
  • Inflation Risk: Ongoing emissions, though offset by locked ATTN and burn mechanics.

13. Adoption & Current Traction

  • >1.6M Memories posted across iOS, Android, Web.
  • 10x higher content production vs. traditional social platforms.
  • Verified coverage of conflict zones, live events, cultural phenomena.
  • Growing base of creators, curators, and advertisers.

14. Closing Vision

ATTN is not just a token - it’s the currency of attention and reality perception. By embedding incentives, staking, and composable mechanics into social and cultural participation, ATTN turns reality itself into an economic layer for decentralized AI and human knowledge.
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